About Us

Independent was born 3 years ago and offers you an alternative to branded products at great value whilst maintaining amazing quality! We’re more than just your weekly basics; we’ve got a little bit of something you fancy, every day.

There are 600 products in the range covering the everyday essentials such as butter, bacon and orange juice to more indulgent treats such as our award winning thai sweet chilli crisps.

We are proud that our products are benchmarked against the competition and that means you can expect to see supermarket quality products at your local store. We know how important it is to you to have great quality at low prices so that’s why we continuously review our products to ensure they live up to our quality standards and maintain a competitive price point for you.

Independent is available across all of the stores in our group including Costcutter, Simply Fresh, Mace, kwiksave and SuperShop. Scroll to the bottom of the page to find your local store. (Subject to availability)


Questions and answers

What is Independent?

Independent is Costcutter Supermarket’s Group Own Brand range; great quality at everyday low prices, making our range fantastic value for you. What more could you want?

What should I expect from an Independent product?

We love our products and want you to too, that's why we work closely with our suppliers to ensure our high quality standards are consistently met and that means you can expect to see supermarket quality products at your local store. We know how important it is to you to have great quality at low prices so that’s why we continuously review our products to ensure our quality products maintain a competitive price point for you.

What's in the range?

There are 600 products in the range covering the everyday essentials such as butter, bacon and orange juice to more indulgent treats such as our award winning Thai Sweet Chilli Crisps.

Where can I buy Independent products?

Independent is available across all of the stores in our group including Costcutter, Mace, kwiksave, SuperShop and Simply Fresh. Scroll to the bottom of the page to find your local store. (Subject to local availability.)