Big on taste - small on price

From our 100% British Chicken to our Super Soft Toilet Tissue, we offer a quality alternative to branded products at great value!

More about us!

Our Products

With over 600 great quality products in our range, 

there's something for everybody.

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Deliciously simply dishes made with Independent ingredients.

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What is Independent?

Independent is Costcutter Supermarket’s Group Own Brand, offering an alternative to branded products but at great value and still amazing quality!

More than just your weekly basics; we’ve got a little bit of something you fancy, every day. Why not pop into your local store and find out for yourself? You won’t be disappointed.

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Independent Pitta Pizzas

Pitta Bread Pizzas







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Ultimate Burger

Homemade Burgers







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Our Food

In Search of the Perfect Burger

We're talking all things burger in the run up to National Burger Day

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Questions and answers

What is Independent?

Independent is Costcutter Supermarket’s Group Own Brand range; great quality at everyday low prices, making our range fantastic value for you. What more could you want?

What's in the range?

There are 600 products in the range covering the everyday essentials such as butter, bacon and orange juice to more indulgent treats such as our award winning Thai Sweet Chilli Crisps.

What should I expect from an Independent product?

We love our products and want you to too, that's why we work closely with our suppliers to ensure our high quality standards are consistently met and that means you can expect to see supermarket quality products at your local store. We know how important it is to you to have great quality at low prices so that’s why we continuously review our products to ensure our quality products maintain a competitive price point for you.

Where can I buy Independent products?

Independent is available across all of the stores in our group including Costcutter, Mace, kwiksave, SuperShop and Simply Fresh. Scroll to the bottom of the page to find your local store. (Subject to local availability.)